There but for...
Jul. 7th, 2017 10:21 am
Ever since my high school art teacher expressed surprise at my intention to major in art in college, I've had a bit of "I'll show 'em; just you wait and see" in the back of my head. (In Miss Guenther's defense, although I was a pretty good art student, I was also valedictorian, math league champion, and took a first at state in extemporaneous speaking. I wasn't spoiled for choice, academically, and in fact I had a double major in Art and Math when I finally graduated from Viterbo.)
So while I intended to show Tim and Mary what I was doing in pottery these days, there was also the secret urge to show off that I was doing it, and doing it well. Making my living as a potter.
It was during a rambling conversation about life in the booth, the Please Touch rule, and all the stuff that's tagged here as Marketing 101, that Tim quietly said, I never really learned to sell my pots.
And I stopped dead.
I mean, it kinda makes sense. When you're on a college faculty, they look more at your exhibition record--how many shows you've done--rather than how well you've sold at them. Add the fact that your time is divided--if you're a good teacher, it hugely impacts how much time and energy you have for your artwork. And if you're not naturally gregarious (or business-oriented) and trying to sell art pots--basically a specialized form of sculpture--it's easy to never quite crack that nut.
That could have been me. Just out of grad school, applying for teaching jobs, not very outgoing, and crap at self-promotion, if I'd actually landed that tenure-track position, I might be saying the same thing now. (Though maybe not. The story tiles--narrative sculpture in a handy, table-top format--I was making in graduate school had a fairly broad appeal. I think I sold more from my thesis show than any of my classmates.)
But we'll never know. The only teaching job I ever got was a part-time affair that required I take a production gig to make ends meet. That experience gave me the skills to make and sell my own work at Saturday Market. Weekly practice there taught me what would sell and how to sell it. And gave me the first few steps towards moving out into the greater fair circuit, where I am today.
Tim's retired now, still making beautiful, quiet pots, but he's left the marketplace. Mostly, he gives his pots away, to people he thinks will appreciate them. These two beauties are coming home with us.